Creative Inc.Chronicle Books
Taking the Leap meets Craft, Inc. in this guide to turning a creative talent into a profitable business. Creative, Inc. has even broader appeal than Craft, Inc. with terrific info for all sorts of creative types, not just crafters. The unique marriage of business plus creative gives this guide a spin that readers won't find in other business books. Illustrated by Nantaka Joy of Oh Joy! and written by Meg Mateo IIasco, successful freelance designer and author, this book not only talks the talk, it walks the walk! The US Small Business Administration estimates that 50 percent of small businesses fail within their first five years. Lack of planning can derail success. Creative, Inc. helps freelancers avoid this pitfall. In these tough economic times, more and more people are choosing - or being forced - to turn their creative passions into businesses. This book is perfect for creative types ages 20 - 45 who are part of the 9.5 % of unemployed Americans or are sick of the daily grind and want to start a freelance business using their creative talent.